A small business and tech collective. Bring your real problems into a room of experienced people who'll help you think them through and move.
Hey, String here.
I spent years as the best kept secret in my own industry. Then I built businesses, and the thing that moved them wasn't more content. It was the right people in the room.
The Collective is that room, put together on purpose. I curate it, I host it, and I bring what I know. So does everyone else in it.
Outliers welcome. Good ideas encouraged.
๐ String
Diana, comedian and actor. Walked in unknown on LinkedIn. 78,000 followers later, the work finds her.
A consultant closed a $120k lead through LinkedIn using the same system we run in the room.
Experts have been through TTV. The Collective is the small room inside it.
You're good at your thing. You want more leads, better decisions and good company while you build.
Every quarter starts with a business audit. The common themes shape the sessions. You bring your own goals, the room brings the rest.
Week one. Your priorities, your bottlenecks, and the themes the whole room shares.
Bring a real problem or decision. The room works it through with you.
A hands-on workshop. Sales, marketing, AI, tech, ops. Topics set by the audits.
One on one, every quarter.
Between sessions. Feedback on your content and strategy before it goes out.
Every replay, two years deep. Then review and reset at quarter's end.
A review of your LinkedIn profile, your positioning and your website. What's working, what's confusing, what to fix first. New members via application only.
Ten minutes. Ten honest questions.
String reads every one. Reply within a few days.
48 hours, four times a year. Applicants hear first. Everyone starts together.
Every member does one. We find the shared challenges and the openings.
The findings set the topics for Business Lab and The Edge. String curates the sessions and brings in the right people.
You take what's useful back to your business, with feedback from the room. Not every request gets a session. The shared ones do.
You might know sales inside out and be lost on tech. Someone else is brilliant at ops and can't explain what they do. That's why we mix the room.
You do have to be willing to share what you know. That's the whole deal, and it's why there's an application.
The room is the product. Who's in it matters more than what's on the agenda.
So everyone starts together and the room stays small enough to protect. Not urgency for its own sake.
No. The audit's common themes set the sessions. You work on your own business, with the room behind you.
Shared when doors open. One quarter at a time, no lock-in.
Apply anyway. You're first in line for the next one.
String reads every one and replies within a few days.
PS Not a room person? There's a second door. One focused VIP strategy session with String, always open. Tick it on the form.